OSLO, Norway, November 8, 2018 -Thin Film Electronics ASA (Thinfilm) (OSE:
THIN; OTCQX: TFECY), a global leader in NFC (Near Field Communication) mobile
marketing solutions, today announced that Bodegas Barbadillos Dando en el
Blanco bottle campaign received a 2018 Smarties(TM) Spain Award from the
Mobile Marketing Association (MMA) in recognition of the campaigns
outstanding strategy, execution, creativity, and results.

The MMA Smarties program recognizes the best mobile-first marketing campaigns,
as judged by an independent jury of brand and agency experts. The 2018
Smarties Spain jury consisted of marketing leaders from Coca-Cola, LOréal,
Teléfonica, and leading Spanish media firm Vocento.

Barbadillos campaign used Thinfilms NFC solutions to promote a contest built
around the companys signature Castillo de San Diego white wine. The
nationwide campaign added NFC functionality to 126,000 bottles that were
distributed to over 200 major retail outlets across Spain. Thinfilms CNECT
Cloud Platform managed and analyzed consumer interaction with every smart
bottle, allowing Barbadillo to understand consumer behavior, including when,
where, and how consumers engaged with the mobile campaign.

Analysis revealed that Thinfilms NFC solution delivered more users - and more
engaged users - than traditional digital marketing methods. The NFC-enabled
bottles drove ten times the amount of traffic compared to Barbadillos
promotion on social platforms, and when interacting with Barbadillos mobile
content, users from NFC engaged nearly three times as long as users from
social platforms. The full case study is available to download from
Thinfilms website:Tap and Win Campaign Boosts Wine Sales and Consumer
Engagement.

As a family-owned Spanish brand with nearly 200 years of history, it is an
honor for Barbadillo to be recognized as a leading innovator in mobile
marketing, said Álvaro Alés, Director of Marketing and Communication at
Bodegas Barbadillo. Our goal was to appeal to new customers and encourage
engagement, and Thinfilms NFC solutions allowed us to attract more customers
who also spent more time with our brand.

Barbadillos groundbreaking campaign illustrated how NFC can improve the
effectiveness of mobile marketing, and we gratefully acknowledge MMA Spains
recognition of that achievement, said Davor Sutija, CEO of Thinfilm. Now
that NFC technology is supported by over two billion smartphones and
integrated into all major mobile platforms, innovative marketers can build on
these kinds of successful campaigns to improve their omnichannel consumer
engagement.


About Thin Film Electronics ASA

Thinfilm is enabling the Internet of Everything through our NFC (near field
communications) solutions. We provide consumer-focused NFC mobile marketing
as well as industrial and supply chain solutions, including blockchain
applications. Thinfilm provides end-to-end support throughout the entire
process. This starts with the manufacturing of NFC tags through our
ground-breaking, roll-to-roll printed electronics production process,
integration support to get those tags on physical objects, and our CNECT(TM)
cloud-based software platform which captures data and provides actionable
insights into consumer behavior and business logistics.

Thin Film Electronics ASA is a publicly listed company in Norway with global
headquarters in Oslo, Norway; US headquarters in San Jose, California; and
offices in Linköping, Sweden; San Francisco; London; Singapore; and Shanghai.
For more information, visitwww.thinfilmNFC.com

About Barbadillo

Barbadillo Wineries was founded in 1821 in Sanlúcar de Barrameda and
celebrates a nearly two-hundred-year tradition as a 100% family owned winery
producer for the products Jerez-Xérès-Sherry, Brandy de Jerez, Vinagre de
Jerez, Vinos de la Tierra de Cádiz and D.O. Manzanilla-Sanlúcar de Barrameda,
and is a leader whose supply quotas exceed 50%.
Barbadillo has currently evolved into a large international projection group,
which, besides developing new products within its geographic zone, has
incorporated wineries in other Denominaciones de Origen [Wine Appellations],
including Bodegas y Viedos Vega Real located in Ribera de Duero and Bodegas
Pirineos, located in Somontano. For more information, visitwww.barbadillo.com

This information is subject of the disclosure requirements acc. to §5-12 vphl
(Norwegian Securities Trading Act).

For more information on Thinfilm, please contact:
Andrew Scott
VP Marketing
Thinfilm
+1 408 503 7366
andrew.scott@thinfilmNFC.com

For more information on Barbadillo, please contact:
Alvaro Alés
Director, Marketing&Communications
Barbadillo
+34 956 38 55 00
alvaro.ales@barbadillo.com

This information is subject to the disclosure requirements pursuant to section 5 -12 of the Norwegian Securities Trading Act.


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Source: Thin Film Electronics ASA via Globenewswire